Vitakraft offers a wide range of delicious foods and tasty treats for dogs, cats, birds, and small animals. Using only the best ingredients to create healthy wholesome recipes, for over 180 years their philosophy has been “for the love of pets” and their number one priority is to develop and produce innovative, high-quality products to ensure that all pets receive the perfect diet.

Key facts

  • Irresistibly delicious food across the full range of products
  • Now an international brand, Vitakraft began as a small pet food shop in a small village in Germany
  • A range of over 2,500 products that includes food, snacks, pet care, and hygiene
  • Dietary concepts that have been created based around scientific studies into animal eating patterns in the wild
  • Food ranges for dogs, cats, rodents, birds, fish, reptiles, hedgehogs, and ferrets
  • Incredible levels of innovation that continue to transform the global pet care market